Redesigning Walmart's app from scratch
Role: Sr Product Designer ● Team: 1 design director, 5 designers, 1 researcher ● Platforms: App ● Timeline: 8 weeks for MVP; 1 yr for full launch ● Launch: May 2020 (beta) —> Fall 2021 (full ramp mobile & web - larger project)
TL;DR
Rebuilt Walmart's omnichannel shopping experience from the ground up — merging two fragmented apps into one unified platform. I was part of the team of 5 that designed the MVP in 8 weeks. The team grew to 20 and after testing in select stores ramped to 100% of customers by the following year, earning Walmart a Webby Award, and gave the world's largest retailer the digital infrastructure it needed to go head-to-head with Amazon. WMT stock has grown over 275% since launch.
Read more about the launch.
